Online Copywriting Mistakes 384x264 JPG

If you've approached your copywriting in a systematic way, you have probably done a lot of studying. You have probably read at least a few of the great books on copywriting by the likes of David Ogilvy or Claude Hopkins, and make no mistake, the same principles discussed in their books continue to apply for online advertisers. That said, there are some things that these folks who came from the age of print media won't even think to warn you about that you really need to be aware of.
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